Panel 1 Take-aways From The Mobile Commerce Summit by Alo Mukerji Qualitative interviews are an important tool in the career of any researcher. Interviews allow you to find out in-depth information about an individual. As an interviewer you can uncover what decisions someone makes, and the why behind those decisions. While quantitative methods can ask [...]
By Amy Rosenthal Mobile commerce is part of every-day life. From grabbing coffee at Starbucks to ordering your prescription through CVS , mobile commerce is changing the way people approach shopping. But what does this new landscape mean for all the players in mobile commerce? The Mobile Commerce Summit, co-sponsored by High Start Group and [...]
by Greg Garson When you take a step back and evaluate BofA’s current situation, you could potentially have sympathy for them. The failing mortgage business (thank you, Countrywide); the under-performing investment business (thank you, Merrill Lynch); the Durbin amendment (over $2 billion in lost interchange fees) and the Reg E (another couple of billion in [...]
By Nitzan Shaer Last week, High Start Group partnered with Allen & Gerritsen to host a half day summit on the future of Location Based Marketing: GEOM2. The event was part of FutureM week held by MITX. GEOM2 was a uniqe opportunity to discuss insights about the ground breaking opportunities mobile location based services can [...]
by Nitzan Shaer The MIT/ Stanford Venture Lab event Beyond Bricks and Clicks saw a great discussion earlier this week on the opportunities and innovations in mobile commerce for retailers, banks, startups, and brands. Most importantly, what it all means for consumers. It was yet another sold-out event for VLAB, attracting entrepreneurs and investors from [...]
by Greg Garson The Durbin Amendment passed a few days ago and will be enacted on July 21, 2011. Senator Durbin was thinking about consumers when he envisioned this law. He wanted to take the money out of the hands of the “evil” banks and give it to the consumers. So, starting in July we’ll [...]